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Tricolor TV is the largest digital TV operator broadcasting the TV channel package within the European part of the Russian Federation (from the Eutelsat 36A/Eutelsat 36B satellites), as well as within the territories of the Siberian district, the Ural district and the part of the Far Eastern District (from the Express-AT1 spacecraft).
In accordance with the information of the research company IHS Technology, Tricolor TV is the leader in the Russian Pay TV market (with its 29%), the operator’s percentage in the satellite segment is about 75%. At the end of II quarter of 2017 the active database of subscribers of Tricolor TV included 12,21 million subscriber homes. The audience includes about 40 million viewers meaning that almost every fourth citizen of the country watches Tricolor TV.
The implementation of high definition television technologies is one of the key competences of Tricolor TV. The operator is the absolute leader of HDTV viewing in the Russian Federation. At the end of II quarter of 2017 the percentage of HD subscribers of the operator exceeded 74,4% % of the total subscriber database. The number of subscribers of Tricolor TV connected to HDTV reached 9.08 million. The proportion of HD subscribers in the structure of new connections is 100%.